East African island is seen as a mysterious destination
People planning adventure holidays may like to consider travelling to Madagascar as it is a place of "legend" and mystery for British travellers.
Travel guide company Lonely Planet has said that the African country keeps this air of mystery due to its huge area and well-preserved natural attractions.
David Andrew, an in-house author at the travel guide company, said the country is safe and becoming more popular with Brits.
"For most Brits this enormous island off the coast of Africa is still the stuff of legend: remote, stocked with bizarre plants and animals and with unpronounceable place names (even locals refer to Antananarivo, the capital, as 'Tana')," he said.
"But Madagascar – la Grande Ile or simply Mada to the French – is cheap and safe to visit and more English people are doing so each year."
The statistics show that more people are visiting Madagascar, with tourist numbers having grown by an average of 11 per cent each year since 1990.